Why digital marketing is an essential investment

Why digital marketing is an essential investment Why should businesses increase their investment in digital marketing? The answer is not unlike the reply the notorious Willie Sutton allegedly gave when asked why he robbed banks: “That’s where the money is.”… Read moreWhy digital marketing is an essential investment

RTB Integration added

RTB Integration added PPCmate now offers Supply Side Platform (SSP) and Demand Side Platform (DSP) integrations via OpenRTB and XML protocols. Supply Side PPCmate is connected to the world’s leading demand and a broad range of selling options that help… Read moreRTB Integration added

How to make push-notification ad network

How to make push-notification ad network Push-notification advertising is a big thing now. Almost everyone is now trying to make push-notification network. It’s a new digital ad format that can compete with Facebook or AdWords in terms of efficiency and… Read moreHow to make push-notification ad network

How to make money on CPA offers

How to make money on CPA offers If you are planning to start promoting affiliate offers or you’re already doing it, but want to learn new tips, see our AdMachine campaigns setup checklist. We’ve made it personally for CPA managers… Read moreHow to make money on CPA offers

What are whitelists & blacklists in digital ads

What are whitelists & blacklists in digital ads If you’re buying search ads you probably have no idea about traffic source problems. That happens since you are actually using only one source, for example Google Adwords. But, you may have… Read moreWhat are whitelists & blacklists in digital ads

How much money do you lose as a publisher? 10%? 50%? Or maybe 99%?

How much money do you lose as a publisher? 10%? 50%? Or maybe 99%? RTB – a blessing or a curse? Real time bidding is a convenient invention. Publishers generate content and don’t have to worry about finding advertisers. They… Read moreHow much money do you lose as a publisher? 10%? 50%? Or maybe 99%?

How to monetize website correctly?

How to monetize website correctly? There are a couple of ways to monetize your website or app, but what is the correct one? Each way has its own pros and cons, so you should evaluate all of them and decide… Read moreHow to monetize website correctly?

How to start advertising on AdMachine ad network

How to start advertising on AdMachine ad network Hey guys! We’ve made a set of short videos to help you with setting up your advertising campaigns. Just 6 easy steps on the way to getting traffic!   The post How… Read moreHow to start advertising on AdMachine ad network

How to choose white label ad network

How to choose white label ad network All ad tech white label solutions mostly look the same. Don’t they? But how do you choose the best one to work with? There are a couple of indicators, that will help you… Read moreHow to choose white label ad network

What is push notification advertising and why does it perform so good?

What is push notification advertising and why does it perform so good? New ad format emerged recently and it is push notification advertising. You’ve probably heard about it or you soon will if not yet. Push notification advertising It’s a… Read moreWhat is push notification advertising and why does it perform so good?