The State of Luxury Advertising: 5 Trends to Watch

The State of Luxury Advertising: 5 Trends to Watch What is the state of luxury advertising? Are brands investing more in ads in this year? If so, which channels are receiving additional spend? To find out, we examined two recent… Read moreThe State of Luxury Advertising: 5 Trends to Watch

TV Media Buying Cost Saving Secrets for Your Business

TV Media Buying Cost Saving Secrets for Your Business Perhaps one big misconception marketers have about TV media buying is that it is expensive. This is particularly true during the Super Bowl when we’re flooded with stories about the commercials… Read moreTV Media Buying Cost Saving Secrets for Your Business

How to monetize website with push-notifications

How to monetize website with push-notifications What is it? Push-notification advertising is a new type of ads, that helps advertisers reach their audience more efficiently and webmasters to earn more without adding any banners. So basically it’s a new way… Read moreHow to monetize website with push-notifications

Facebook’s New Recommendations Feature: What Local Businesses Need to Know

Facebook’s New Recommendations Feature: What Local Businesses Need to Know If you thought summer would slow Facebook from making major updates to its platform, you were wrong. The social network just unveiled a host of changes intended to make it… Read moreFacebook’s New Recommendations Feature: What Local Businesses Need to Know

Who’s Really Listening?

Who’s Really Listening? You can tell a lot about a person by the radio station they choose to listen to. At least that’s what us marketers count on.  Marketers and media planners base their decision on where to buy ads… Read moreWho’s Really Listening?

The State of Financial Services Advertising: 4 Digital Spend Trends to Watch

The State of Financial Services Advertising: 4 Digital Spend Trends to Watch How is digital advertising in the financial services space evolving? Which channels and tactics are brands spending more of their budgets on? A recent report from eMarketer, US… Read moreThe State of Financial Services Advertising: 4 Digital Spend Trends to Watch

18 Ways To Optimize Your Website For More Traffic and Higher Conversions

18 Ways To Optimize Your Website For More Traffic and Higher Conversions When it comes to website optimization, there is a lot you can be doing if you want to increase sales, get more traffic and have higher conversions. What… Read more18 Ways To Optimize Your Website For More Traffic and Higher Conversions

Programmatic Display x Native Advertising

Programmatic Display x Native Advertising In 2014, the IAB estimated that by 2018 programmatic spend within display advertising would have grown from 28% in 2018 to 80% of all marketing spend – and it’s looking very likely with the UK’s programmatic spend reaching… Read moreProgrammatic Display x Native Advertising

All about Influencer Marketing & 14 Top Influencer Marketing Platforms

All about Influencer Marketing & 14 Top Influencer Marketing Platforms The last few years have seen a phenomenal growth of influencer marketing. It has emerged as a new way for brands to reach their target customers. Influencer marketing now forms… Read moreAll about Influencer Marketing & 14 Top Influencer Marketing Platforms

Nate Rifkin | How To Write Better Copy and Make More Sales

Nate Rifkin | How To Write Better Copy and Make More Sales Nate Rifkin is one of the most prolific and successful young Copywriters of his generation. His clients include publishing behemoth Agora, as well as starting his own nutritional… Read moreNate Rifkin | How To Write Better Copy and Make More Sales